StartupKit
Founder perks · the system comes with them

600+software perksfor your business.

A marketplace run by Secret: 607 deals listed on 1 October 2026, each with its own conditions. One membership opens it — with the Founder OS inside: 67 connected tools and two guided Sprints.

$2.42/month · billed yearly$29 once a year, the same price every yearUnder $3 a month
See every deal 7-day full refund — until you open the dealsSigned in from your workspaceBilled in USD · SAR · AED · EGP

Already a member? Open your deals

Inside the membership
  • Notion3 months free
  • Stripe$500 credits
  • HubSpot30% off · 1 year
  • Framer1 year free
  • Slack25% off
  • ElevenLabs12 months free
  • Fin (Intercom)$6,500 credits
  • Xero80% off · 6 months

8 of the 607 deals listed in our marketplace on 1 October 2026, in each company's own words. Every deal has its own conditions.

Three steps

Join once.
Open the deals in one click.

  1. Join StartupKit + Perks

    Charged once a year at checkout, in your currency. All 67 tools unlock the same moment.

  2. Open “Startup deals”

    One click from your workspace signs you in to the marketplace. No second account and no password to remember.

  3. Claim with the company

    Pick a deal, read who qualifies, press “Get deal”. The company's own steps follow: a code, a link, or an application it reviews.

StartupKit
607deals in our marketplace
67connected tools in the Founder OS
17tools free forever, no card

Counted in our marketplace on 1 October 2026.

Secret, who runs the marketplace
290,990businesses Secret says it has helped
$7.29Bin savings Secret says they reached

Secret's own figures, read on joinsecret.com on 1 October 2026. They describe Secret's members, not StartupKit's. Source

The deals, in full

Search your stack.
Read the terms first.

Here are 93 of the 607 deals listed in our marketplace on 1 October 2026, most popular first, exactly as each company words them. Type a tool you already pay for, or start from what you need to get done. “Conditions” on a card says who qualifies.

24 shown · 607 in the marketplace

  • Notion

    3 months free on the Business plan with Unlimited AI

    up to $720

    Conditions — Notion

    Who can get itNew to Notion, or on its free plan. Needs a company email domain.

    • You have not signed up for Notion yet, or you are on the free version.
    • A unique company email domain — generic email domains are not accepted.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Stripe

    $500 in credits

    up to $500

    Conditions — Stripe

    Who can get itNew to Stripe, with no earlier Stripe credits. Not for Shopify Payments users.

    • You have not signed up for Stripe yet, or you are on the free version.
    • You have not benefited from Stripe credits before.
    • Companies using Shopify Payments are not eligible.
    • Not available for connected accounts, or companies with custom negotiated rates.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Google Workspace

    20% off Standard plans for 1 year

    up to $3,460

    Conditions — Google Workspace

    Who can get itNew or upgrading customers in listed countries. The UAE is listed; Egypt and Saudi Arabia are not.

    • You have not signed up for Google Workspace yet, or you are on the free version.
    • New customers, or customers upgrading, located in the countries Google lists for this offer.
    • The United Arab Emirates was on that list on the day we read it. Egypt and Saudi Arabia were not.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Brevo

    50% off Starter and Standard plans

    up to $2,574

    Conditions — Brevo

    Who can get itConditions are shown when you claim the deal.

    • The deal page listed no conditions publicly on the day we read it. The company's terms are shown when you claim it.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Xero

    80% off for 6 months

    up to $432

    Conditions — Xero

    Who can get itConditions are shown when you claim the deal.

    • The deal page listed no conditions publicly on the day we read it. The company's terms are shown when you claim it.

    Read on the deal's page in our marketplace, 1 October 2026.

  • OpenRouter

    $1,000 in credits across 300+ LLM models (Claude, OpenAI, Gemini, etc.)

    up to $1,000

    Conditions — OpenRouter

    Who can get itAI-native products only, bootstrapped to Series B. No agencies.

    • A live website and a LinkedIn company page listing the founders or team.
    • Bootstrapped, or funded up to Series B.
    • A professional email matching your website's domain.
    • Your company is building an AI-native product. Agencies and services companies are not eligible.
    • The credits are valid for 6 months.

    Read on the deal's page in our marketplace, 1 October 2026.

  • AWS Activate

    Up to $100,000 in credits or 20-50% off your monthly spend through an AWS partner (must be spending $100+/month)

    up to $300,000

    Conditions — AWS Activate

    Who can get itFor accounts already spending $100+ a month on AWS, with a live website.

    • Available if you are already paying for AWS. Credits are added to your current account.
    • A live website and a company LinkedIn or Crunchbase profile.
    • At least $100 a month of AWS spend.
    • Provided by an AWS partner through group buying — you apply to get the details.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Fin (Intercom)

    $6,500 in Fin AI Agent credits + Intercom helpdesk free for 1 year

    up to $6,500

    Conditions — Fin (Intercom)

    Who can get itPre-seed, seed or Series A startups with fewer than 25 employees.

    • Pre-seed, seed or Series A startups with fewer than 25 employees.

    Read on the deal's page in our marketplace, 1 October 2026.

  • lemlist

    First month free

    up to $109

  • Airtable

    $1,000 in credits on licences for 1 year

    up to $1,000

    Conditions — Airtable

    Who can get itFor accounts already paying for Airtable — the credits are added to your account.

    • Available if you are already paying for Airtable. The credits are added to your current account.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Auth0

    1 year of the B2B Professional plan free

    up to $20,000

    Conditions — Auth0

    Who can get itNew to Auth0 or on its free plan, with a live website and a professional email.

    • You have not signed up for Auth0 yet, or you are on the free version.
    • A live website or landing page, and a professional email address.

    Read on the deal's page in our marketplace, 1 October 2026.

  • ElevenLabs

    12 months free (33 million characters of free access)

    up to $4,000

    Conditions — ElevenLabs

    Who can get itFewer than 25 employees, with a live product. No earlier ElevenLabs grant.

    • You have not signed up for ElevenLabs yet, or you are on the free version.
    • A valid company website, and personal and company LinkedIn profiles.
    • Fewer than 25 employees, with a live product or project.
    • You have not received an ElevenLabs startup grant before.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Make

    3 months free on the Teams plan (240k credits included)

    up to $600

    Conditions — Make

    Who can get itCompany under 5 years old and under 50 people. New to Make, or on its free plan.

    • You have not signed up for Make yet, or you are on the free version.
    • Your company is less than 5 years old and has fewer than 50 people.
    • You apply with a professional email address.
    • Companies providing AI automation services are not eligible.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Pipedrive

    30% off for 12 months

    up to $3,564

    Conditions — Pipedrive

    Who can get itConditions are shown when you claim the deal.

    • The deal page listed no conditions publicly on the day we read it. The company's terms are shown when you claim it.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Framer

    1 year free on the Pro Plan

    up to $360

    Conditions — Framer

    Who can get itNew Framer users at pre-seed or seed stage, with a live website. No agencies.

    • You must be a new user of Framer.
    • A live website and a professional business email.
    • Your startup is at the pre-seed or seed stage.
    • Agencies and companies providing services are not eligible.

    Read on the deal's page in our marketplace, 1 October 2026.

  • HubSpot

    30% off Professional and Enterprise plans for 1 year across all Hubspot products

    up to $2,000

    Conditions — HubSpot

    Who can get itConditions are shown when you claim the deal.

    • The deal page listed no conditions publicly on the day we read it. The company's terms are shown when you claim it.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Higgsfield AI

    55% off annual Business plans

    up to $1,290

  • Slack

    25% off new plan purchases

    up to $9,000

    Conditions — Slack

    Who can get itUnder 200 employees. New purchases and upgrades.

    • Companies with under 200 employees.
    • New customers purchasing a plan, or customers upgrading their current plan — not plans upgraded recently.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Granola

    4 months free on the Business plan

    up to $168

  • Google Cloud

    $2,000 in credits for 1 year if you never raised funds — or $350,000 in credits for 2 years if you did

    up to $350,000

    Conditions — Google Cloud

    Who can get itFounded in the last 5 years and selling a product online. The large tiers need funding.

    • Founded in the last 5 years, with a live website and a matching email domain.
    • You sell a product online — services companies and agencies do not qualify.
    • Your billing domain must match the email domain on your application.
    • Never raised funds: $2,000. Raised Seed to Series A: up to $200,000, or $350,000 for AI startups.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Monday

    First month free

    up to $80

  • Shopify

    $1/month for the first 3 months + 25% off annual plans

    up to $2,734

    Conditions — Shopify

    Who can get itConditions are shown when you claim the deal.

    • The deal page listed no conditions publicly on the day we read it. The company's terms are shown when you claim it.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Apollo.io

    50% off the annual Basic or Professional plan for 1 year (Up to 5 seats)

    up to $3,000

    Conditions — Apollo.io

    Who can get it20 employees or fewer, signing up with a professional email.

    • Startups with 20 employees or fewer, signing up with a professional email address.
    • The discount applies to up to 5 seats.

    Read on the deal's page in our marketplace, 1 October 2026.

  • Softr

    20% off monthly or annual Professional plan

    up to $333

    Conditions — Softr

    Who can get itNew to Softr, or on its free plan.

    • You have not signed up for Softr yet, or you are on the free version.
    • The discount applies to one month on monthly plans, or twelve months on annual plans.

    Read on the deal's page in our marketplace, 1 October 2026.

“Up to” is the ceiling listed for a deal, not what every startup gets. Each offer is made by the company behind it, on its own terms, and can change or end. Nothing here is added up: nobody qualifies for all of them.

Logos and names belong to their owners and are shown only to identify the offers. The deals are provided by those companies through Secret's marketplace; StartupKit is not affiliated with, sponsored or endorsed by them.

What you are actually buying

The OS is what you build with.
The deals stretch the budget.

The marketplace is the bonus. This is the product: one workspace where an answer you give once travels to every tool that needs it.

Turn assumptions into numbers

Financial Projections, Market Sizing, Unit Economics and the Business Model Canvas — connected, so the model updates when the assumptions do.

Then run it on
  • Notion3 months free
  • Airtable$1,000 credits
  • Google Workspace20% off · 1 year
StartupKit Financial Projections for a sample startup: year-one revenue, net profit and loss, ending cash, break-even month, and a twelve-month revenue against costs chart.

Real screens from the public demo, filled with a sample startup. Open the live demo

The part that builds the company

Deals cut the bill.
Sprints get it built.

Every founder has tools. Few have the finished thing an investor or a first customer asks for. A Sprint is ten tools in a fixed order, in four phases, with a readiness score that names what is still missing. Reach the line and your pack is ready to export.

An investor asked for your numbers.

Sample board. Tap a tool to mark it done.

Readiness40/100

Next upFinancial Projections+20

  1. Frame

  2. Validate

  3. Model the money

  4. Get ready to raise

You leave with
  • Pitch deck outline
  • Financial model
  • Cap table
  • Investor pack: PDF + sheets

10 tools, in order4 phasesFree to run, no card

Both Sprints are free to run. The finished pack exports with the membership, as PDF and XLSX, in your name.

Start this Sprint free
The offer

Do the math.
Then decide.

  • Startup deals marketplace — 600+ deals listed

    Through Secret, who sells full access on its own for $149/year. Each deal has its own conditions.

    + Perks only
  • The Founder OS — all 67 tools

    Foundation, Plan, Launch, Grow and Financials, connected: an answer you give once travels to every tool that needs it.

  • Both guided Sprints

    Investor-Ready and Launch: ten tools each, four phases, one readiness score.

  • Your finished Sprint pack, exported

    PDF and XLSX, carrying your name, not ours.

  • Pitch Deck Generator

    PDF and PPTX, built from your own Business Model Canvas.

  • Every tool and update we ship

    For as long as the plan is active.

  • A full refund for 7 days

    On every charge — until you open the deals.

StartupKit + Perks · yearly

The marketplace alone: $149/year at Secret.
The perks, $29 a year. The whole system comes with them.

$2.42/month · billed yearly
$29 ÷ 12 months = $2.42 a month
$29 once a year, the same price every year

Charged once, at checkout. 7-day full refund — until you open the deals.

Renews once a year at the same price. Cancel any time from your settings.

Only need the system? StartupKit is $19 a year: every tool, both Sprints and your exports, without the marketplace. See both plans

Before you subscribe

Who it is for.
Who can use a deal.

  • The membership is for any founder

    Idea, MVP or first customers: every tool, both Sprints and every export open the moment you subscribe. There is nothing to qualify for.

  • Each deal has its own conditions

    The companies decide who qualifies. Most deals are for new customers or free-plan accounts. Many ask for a company email domain and a live website. Some are limited by stage, team size or country, and several exclude agencies. Each card above lists what we read.

  • Check before you pay

    Search the deals above for the tools you plan to buy, and read their conditions first. If none fits your company, the membership still gives you the whole Founder OS — or start on the free tier instead.

One fair rule, said out loud.

Your plan is refundable in full for 7 days. A deal redeemed with another company cannot be taken back — so the refund ends the moment you open the marketplace, and you are asked to confirm before it opens. Use every StartupKit tool first. Open the deals when you are sure.

Fair questions

Before you enter a card.

Is it billed every month?

No. $2.42 a month is the yearly price divided by twelve, shown so you can compare it. StartupKit + Perks is charged once a year, $29, and renews at that same price. There is no monthly plan. StartupKit without the marketplace is $19 a year.

What do I get, exactly?

StartupKit + Perks: all 67 tools, every export, and access to a marketplace of 600+ software deals operated by Secret. One price a year, one account.

What is the difference between the two plans?

The perks. StartupKit ($19 a year) is the whole system: every tool, both Sprints and your exports. StartupKit + Perks ($29 a year) is the same system with the deals marketplace. You can add the perks later.

Is there a second fee for the deals?

No. The marketplace is part of StartupKit + Perks. Secret sells full access on its own site for $149 a year; here you are signed in from your workspace at no extra cost.

I already pay for some of these tools. Is it still useful?

Most deals are for tools you have not bought yet: they ask for a new account, or one still on the free plan. A few are for existing accounts — on the day we read them, the AWS, Google Cloud and Airtable deals added credits to an account already paying, and Slack's applied to upgrades. Each card on this page says which is which.

Will I qualify for every deal?

No, and no marketplace can honestly promise that. Each deal is offered by the company behind it, on its own terms: many are for new customers, some need a registered company or a company email domain, some are limited to certain countries, and the largest cloud credits depend on your funding or your current spend. The figures on this page are the maximums listed.

How do I redeem a deal?

Open “Startup deals” in your workspace, pick a deal, answer its eligibility questions if it has any, and press “Get deal”. The company's own steps follow — a code, a link, or an application it reviews. Redemption happens with that company, not with us.

Can I pay monthly?

No. Both plans are billed once a year. One month would cost less than a single redeemed deal is worth, so the marketplace would be bought for one deal and cancelled. The free tier is the way to try everything first, with no card.

I already have StartupKit access. Do I get the deals?

The marketplace comes with StartupKit + Perks, and with a code of a year or more that started on or after 1 October 2026. Other access carries on exactly as it was, without the marketplace. On StartupKit, you can add the perks from your workspace.

What happens to the 7-day refund?

Every charge is refundable in full for 7 days. The one exception is the honest one: once you open the marketplace, the refund on that subscription ends, because a deal redeemed with a third party cannot be reversed. You confirm this before it opens, and every StartupKit tool is yours to use first.

Does the price go up after the first year? Can I cancel?

No. StartupKit + Perks is $29 a year and renews at that same price every year. Cancel any time from your settings and you keep access until the period you paid for ends.

Who runs the marketplace, and what do you share with them?

Secret (joinsecret.com) runs it. When you choose to open it, we send Secret your account email so you are signed in without creating a second account. Nothing else is sent.

Is there a free trial?

There is no timed trial, because the free tier is the trial: 17 tools, no card, no expiry. A paid plan is charged when you subscribe.

Can I use it in Arabic?

The StartupKit workspace is fully bilingual, Arabic and English. The deals marketplace is Secret's own site and is in English.

Founder perks

Building a startup
shouldn't cost thousands.

Under $3 a month

$2.42/month · billed yearly · $29 once a year, the same price every year

Not ready to pay? Start free